My “aha” moments have almost always come to me when writing about a problem that I’m trying to solve. Writing forces me to truly think and express the exact words that I struggle to grasp while working through something I’m trying to better understand.
It forces clarity
It forces succinctness
It forces taking the complex and making it simple
So that’s what these weekly marketing “meditations” will be. Taking one thing that I’ve observed, thought about, or learned from the previous week and writing that down to a “younger” me.
See you on Saturday.